Airing September 24-26, Beginning At 4:30 PM-Daily Exclusively Live Via YouTube

Free Three-Day Online Festival To Present Exclusive Lineup Of Original Programming, Brand New Performances, Once-In-A-Lifetime Collaborations, And Legendary Live Sets From The Bonnaroo Archives

Livestream Gathering To Feature Music And Appearances From: Dave Matthews And Friends, The White Stripes, James Brown, Run The Jewels, Alabama Shakes, Nathaniel Rateliff, My Morning Jacket, Big Gigantic, Hayley Williams, Charli XCX, Chromeo, Action Bronson, Old Crow Medicine Show’s Bonnarootenanny (Feat. Billy Strings, Dom Flemons, & Molly Tuttle), Live From Tipitina’s Feat. Galactic & Tank And The Bangas, Pigeons Playing Ping Pong, Lennon Stella, Briston Maroney, And Much, Much More

Highlights Include Full-Length Streaming Premiere Of Beastie Boys’ Historic Final Concert

Bonnaroo has unveiled full details for Virtual ROO-ALITY, a free three-night
live broadcast airing exclusively via YouTube. The livestreaming event will
celebrate the beloved annual festival with a remarkable range of programming,
spanning brand new live performances, unique original content, and incredible archival
sets captured at Bonnaroo’s home at Great Stage Park in Manchester, TN. Virtual ROO-ALITY will stream live on September 24-26
beginning at 4:30pm CT each day exclusively at the official Bonnaroo YouTube
channel HERE. A complete schedule will be announced soon.

Virtual ROO-ALITY will
deliver a spectacular lineup of headliners, which like Bonnaroo itself,
showcases the greatest artists from a breathtakingly diverse range of musical
genres. Topping the bill are 13 legendary live performances from Bonnaroo’s
spectacular archive, including Dave
Matthews and Friends, Metallica, The White Stripes, James Brown, My
Morning Jacket, Alabama Shakes, and more. Among the undeniable highlights will
be the full-length streaming premiere of the Beastie Boys’ historic final
concert performance, held at Bonnaroo on June 12, 2009.

In addition, Virtual
ROO-ALITY
will offer thrilling new performances from more than 35 legendary
artists, rising stars, and once-in-a-lifetime collaborations, including
Nathaniel Rateliff, Chromeo, Big Gigantic, Bruce Hornsby Feat. James Mercer,
Rob Moose & Polo G, Old Crow Medicine Show’s Bonnarootenanny, Denzel Curry, Lennon Stella, Billy Strings, Action
Bronson, CloZee, Moon Taxi, Live from
Tipitina’s
featuring Galactic and Tank and The Bangas, Pigeons Playing Ping
Pong, Goose, Live from Graduate Nashville curated by Music City
tastemaker Whiskey Jam featuring Ashley McBryde, Ingrid Andress, Devin Dawson
and ERNEST, and many more. 

Of course, Bonnaroo has always been about more than just
music. Just like the festival does onsite every year, Virtual ROO-ALITY will present viewers with a wide array of original programming, additional
activities and exclusive experiences throughout the three-day event. Bonnaroovians
will be able to twerk their way through the kitchen as Big Freedia shares her
recipe for Booty Poppin’ Potatoes, rule the mic at “Bonnaroke with Allen
Stone,” gain some knowledge during “Food Conversations with Action Bronson Live
From Greenpoint,” and rock the official “Robe Rage” satin robe during Bonnaroo’s “Robe
Rage” late night dance parties. 
Not-to-be-missed segments also include the virtual Sanctuary of Self
Love, the Dog Dance Party, Bonnaroo Campfire Tales and Cheers to Live.

As part of the virtual Sanctuary of Self Love curated by Hayley Williams and brought to you by
Toyota
, Bonnaroovians can experience engaging conversations about important
topics including the digital space and mental health, diversity in wellness,
and the origins of gender with panelists ranging from Charli XCX, Dr. Joy
Harden Bradford, Laura Jane Grace, Blair Imani, Maryam Ajai, and more.  In addition, Sanctuary of Self Love will also present a remarkable “Conversation
on Meditation, Creativity, and Consciousness” with visionary filmmaker David
Lynch and meditation leader Bob Roth, as well as a special endorphin boost via
“Sweatfest” with 2x GRAMMY® Award-nominated dancer/choreographer Ryan
Heffington. To help continue the work and journey of these esteemed panelists, Toyota
will donate $30,000
in grants to Therapy For Black Girls, Dive In Well, Creative Futures Collective, The Orenda Tribe and The Okra Project. Additionally, Bonnaroo will make a
donation to the David Lynch Foundation

Bonnaroo has teamed with Tito’s Handmade Vodka
and the brand’s Vodka for Dog People program to create the Virtual ROO-ALITY Dog Dance Party,
featuring a special guest appearance from DJ Mel. The daily event will offer
viewers and their furry plus-ones a chance to stretch their legs and get their
groove on, all while showing support for Manchester, TN’s Coffee County Humane Society.

Everyone who has been to Bonnaroo has
a unique story to tell.  Bonnaroo
Campfire Tales, presented by
TWIX® Cookies & Crème,
will see a variety of top artists and familiar faces gather around a virtual
campfire to share their most amazing tales from the Farm.

Bonnaroo has partnered with BACARDÍ
for Cheers to Live, a series showcasing the impact of the live arts from
stages of historic theaters that ripple through the entire community and its
culture. In each segment, a local bartender will be on hand to share a tutorial
on mixing a drink, and Bonnaroovians will learn about a variety of non-profit
venues in Knoxville, Chattanooga, Nashville, and Memphis, what their existence
means to their community, and how they can show support.

Virtual
ROO-ALITY
and the Bonnaroo Works Fund are proud to support and
raise awareness for the ACLU Foundation, which engages in a broad range of work to protect civil rights
and liberties and utilizes donations to help fund litigation and public
education efforts, and Headcount, a non-partisan
organization that uses the power of music to register voters and promote
participation in democracy, reaching young people and music fans where they
already are – at concerts and online – to inform and empower. Donations
collected during the virtual weekend for these and additional organizations
will be made by the Bonnaroo Works Fund, whose core values are community, creativity, and
positive influence. Thanks to your contributions, the Bonnaroo Works Fund
supports nonprofits benefiting the arts, education, sustainability, and social
impact.

Brand new, limited edition “Bonnaroo From Home”
merchandise is available now, exclusively via the official Bonnaroo online
store. The collection includes such items as a “Virtual ROO-ALITY 2020” poster, a “Robe Rage” satin robe, a “Farm
Fresh” 8 oz. candle, a 1000-piece jigsaw puzzle, a tie-dye mask, and more. In
addition, a special tee – provided by GILDAN – will exclusively support the
Bonnaroo Works Fun’s mission of changing the world through social impact, human
development, and community engagement. To view the full collection, please
visit the official Bonnaroo online store HERE.

Bonnaroo’s Virtual
ROO-ALITY
is generously sponsored by BACARDí, Tito’s Handmade Vodka, Red
Bull, Toyota and Twix.

# # #

Press
Contacts:

Ken Weinstein
weinstein@bighassle.com

Michael Eisele
michael@bighassle.com

Zack Kraimer
zack@bighassle.com

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