Universal Music Group has launched a new EMI Archive Trust store with merchandise celebrating the history of the label. The first drop consists of logo tees/pullovers highlighting EMI and its sub labels.

The EMI Archive Trust is an independent UK charity set up in 1996 to preserve the history of EMI. The Archive contains recordings, technology, blueprints, artifacts, and more, illuminating our understanding of the label’s cultural significance. The Archive Trust shares that each logo in the collection “represents a unique aspect of EMI’s history and the artists that released under it, from Pink Floyd to Elton John.”

Shop at the EMI Archive Trust store.

The logos featured in the first drop come from EMI (Queen, Taylor Swift), Liberty Records (Julie London, Kenny Rogers), Charisma Records (Genesis, Peter Gabriel), Quadraphonic System (Pink Floyd, Santana), and Harvest Records (Pink Floyd, Deep Purple).

The EMI Archive Trust was established in 1996 when the EMI Group of companies gifted many of their pre-1947 and other valuable music and technology historical assets to the Trust. The Trust defines their purpose as “the advancement of education and research and, in particular, to foster and promote the study and appreciation of the art techniques and development of sound recording and the history of the sound recording industry.”

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