32 years ago today, Mitch Schneider was with our then-clients Aerosmith in Rapid City, South Dakota when they played Rushmore Plaza Civic Center. He was flown there (with a big clunky cell phone, LOL) to help organize one of those electronic press kits for the band. ‘Pump,’ known as one of rock’s most dramatic comeback albums, had come out the year before, and the band was on top of the world. That was an honor + one wild ride for the company. Here’s the set list from that night.
