American Dream, the preeminent entertainment and retail center located just outside of New York City, announced that it has secured a multi-year partnership for Live Nation to book exclusive live concerts and live events to the space.
Live Nation will bring a series of concerts to the main stage at American Dream, as well as offering other unique live experiences like fan-to-artist activations, pop-up shops, launch parties for new music releases and upcoming tours, and more. These experiences will come to life throughout American Dream, which features many areas including a theme park, the largest indoor theme park in the Western Hemisphere, the award-winning DreamWorks Water Park, Big SNOW, North America’s only indoor ski slope, The Rink, an NHL-regulation ice rink, and more.
“We are excited to partner with American Dream and create a new and unique live platform that connects live performers with their fans in an exciting new way,” said Geoff Gordon, Regional President, Live Nation Northeast. “We see a lot of potential here at American Dream to showcase a diverse lineup of entertainment options designed to enhance the customer experience and drive new audiences to the entertainment and retail center.”
“American Dream provides guests with experiences that can’t be found anywhere else, like the incredibly popular amusement park takeover concert series we’ve created,” said Don Ghermezian, CEO of American Dream. “A partnership with Live Nation takes our property to a new level. The impact and value Live Nation brings as our content provider gives artists another unique platform to inspire their fans.”
Live Nation today also revealed the first acts to perform in its inaugural concert series at the theme park at American Dream. Hip hop star Ludacris will perform on May 7, followed by rapper J.I. on June 17; DJs/producers Two Friends on June 18; rapper Lil Tjay on July 22; rapper Sheck Wes on August 13; and Japanese rock band Band-Maid on October 30. More artists will be added to the concert series. Tickets to any of the shows in the Live Nation Concert Series at American Dream will go on sale on Friday, April 8 at 10 a.m. at Ticketmaster.com.
American Dream will prominently feature upcoming Live Nation shows in the New Jersey-New York metropolitan area on their wide-reaching digital network with exclusive promo codes and onsale opportunities. Live Nation and American Dream will also create opportunities around events at the neighboring MetLife Stadium featuring live performances and other fan engagement.
As part of the lineup of programming, Live Nation also announced Barbercon, the premier global festival of the barbering community, for July 17 in “The Rink” at American Dream. Tickets for Barbercon are available at Barbercon.com.
To schedule an event with Live Nation at American Dream, contact Christian McKnight at christianmcknight@livenation.com.
About Live Nation Entertainment
Live Nation Entertainment (NYSE: LYV) is the world’s leading live entertainment company comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Sponsorship. For additional information, visit www.livenationentertainment.com.
About American Dream
American Dream, developed by Triple Five Group, is an unparalleled mix of world-class entertainment, retail and dining, comprising more than 3 million square feet just minutes away from New York City in the New Jersey Meadowlands. American Dream is home to leading attractions, including DreamWorks Water Park, Nickelodeon Universe Theme Park, LEGOLAND Discovery Center, SEA LIFE Aquarium and Big SNOW Ski Hill, as well as attractions debuting soon such as The Game Room Powered by Hasbro and Skip Barber Racing Go-Kart Academy. American Dream’s immersive luxury shopping and dining experience – The Avenue – features Saks Fifth Avenue, Hermès, Saint Laurent, Dolce&Gabbana, Carpaccio, a fine-dining Italian restaurant, and much more. The retail collection is further expanded with flagship locations for Aritzia, H&M, PRIMARK, Uniqlo, Sephora and Zara; as well as the Toys“R”Us global flagship, the only standalone location in the U.S, and the world’s first and only “candy department store,” IT’SUGAR.
For more information on American Dream, visit www.americandream.com or find us on Instagram @americandream and TikTok @americandream_official.
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MEDIA CONTACTS:
American Dream
Melissa Howard | Melissa.howard@americandream.com
Demi Halawa | demi.halawa@americandream.comn
Live Nation Concerts
Monique Sowinski | moniquesowinski@livenation.com
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